Norflex^® Gel contains the active ingredient benzydamine hydrochloride.⁵ Benzydamine hydrochloride belongs to a family of medicines known as non-steroidal anti-inflammatory drugs (NSAIDs). They work to reduce pain and inflammation in the body by reducing the production of hormone-like substances that promote the inflammatory response.⁶

Norflex^® Gel is applied directly to the skin over the painful, inflamed muscle or joint area, where it is well absorbed to exert its triple action effect right on target:^5,6

• Anti-inflammatory action – it reduces the inflammation
• Analgesic action – it relieves pain
• Local anaesthetic action – it numbs the affected area to relieve pain

Norflex^® Gel provides easy to apply, on-the-go relief of painful and inflamed muscles and joints in conditions such as:^5,6

• Ligaments can be torn (sprains)
• Muscles can be torn (strains)
• Sports Injuries
• Inflammation of the fluid-filled sack around the joint (bursitis)
• Inflammation of a tendon (tendonitis)
• Muscle pain caused by an injury or infection (myalgia)
• Bruising due to injury (contusions)
• Joint pain and inflammation (e.g. arthritis)

Benzydamine hydrochloride, the active ingredient in Norflex^® Gel is not prohibited by the World Antidoping Agency (WADA) Code, which means that it is not prohibited for use by athletes.²⁹

• Norflex^® Gel is recommended as a short-term treatment for the symptomatic relief of painful inflammatory conditions, and should not be used for longer than 10 days uninterrupted treatment without consulting your doctor
• Norflex^® Gel should be massaged lightly into the affected area 3 times daily or up to 6 times daily for more severe conditions, or as required or as directed by the doctor
• Never apply Norflex^® Gel to an open wound or on skin that has a rash or infection
• Avoid contact with eyes and mucosal surfaces (such as the mouth, vagina and inside the nose) to prevent irritation and remember to wash your hands after application

Norflex^® Gel forms part of a range of medicines which help to relieve painful muscular conditions. The other two products in the range are muscle relaxants.^26,30 Speak to your doctor or pharmacist about South Africa’s number 1 muscle relaxant brand which assists with the relief of painful skeletal muscle spasms.⁷